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Privacy Policy

RecipeMom.com Privacy Policy (Last Updated 03/31/2011)

Thank you for visiting the RecipeMom.com website located at www.recipemom.com (the “Site”). The Site is an Internet property of Clash Media, Inc., its affiliated companies and partners (“Clash Media,” the “Company,” “we” or “us”). The following privacy policy (“Privacy Policy”) outlines the privacy practices associated with the Site.

Information We Collect And How It Is Used

RecipeMom.com offers email newsletters. To sign up to receive regular emails, users must first submit information including but not limited to a valid email address, name, address, and phone number. We use information provided by our users to communicate with users via newsletter, SMS text message, direct mail, and phone. Users may unsubscribe from this newsletter at any time, see Unsubscribe Policy below.

We use information provided by our users to enhance their experience on this and similar Web sites. We create internal reports on user demographics and traffic patterns to measure the effectiveness of our marketing campaigns and promotions, and to report results to our marketing partners. We do not use any personally identifiable information to compile these reports.

How We Collect Information

The Company collects information in the following ways:

Cookies: “Cookies” are text files that we place in your computer’s browser to store your preferences. We use cookies to understand Site usage, to personalize your experience and to improve the content and offerings on our Site. We also used cookies to track and target the interests of our users to further enhance the experience of the Site. To disable and reject cookies, adjust the settings via the toolbar options menu of your internet browser.

Action Tags, Web Beacons and other Data Collection Methods: An action tag or a web-beacon (also know as a Clear gif or a pixel tag) is a method used to track responses or actions by visitors who view certain advertisements or other information on the Site. Action tags are 1x1 pixel images embedded in a Site page that are used to transparently collect information. We may use action tags to count the number of times that visitors click on a particular banner ad or visit the pages of the Site and to provide information about what products/services are viewed or purchased.

Retention/Sharing: We reserve the right to retain this cookie and action tag data (collectively, “Site Data”) indefinitely. At no time will we share cookie-related, action-tag-related and/or generated information and/or data with third parties other than where: (a) we believe that the Site is being or has been used in violation of this Privacy Policy or to commit unlawful acts; (b) if the information is subpoenaed or otherwise requested pursuant to a valid legal proceeding; or (c) if the Company is sold or acquired.

Information We Share

We may sell, brand, or share your personal information that you supply to us with other marketing partners, advertisers, and third parties who may use the information in connection with their businesses, such as without limitation to send targeted offers, marketing materials, direct mail, e-mail, SMS text messaging, telemarketing, pre-recorded messages, or automated attendant telemarketing. These businesses may include providers of direct marketing services and applications, including lookup and reference, data enhancement, suppression and validation and email marketing.

We may transfer or otherwise disclose your information to our employees and independent contractors, to our subsidiaries and affiliates, and to our consultants, other business associates, and suppliers, if the disclosure will enable that party to perform a business, professional or technical support function for us. Disclosure of information may also be necessary to respond to judicial process, to provide information to law enforcement agencies, or to facilitate investigation of matters of public safety, as permitted by law.

Part of our business model involves sharing personally identifiable information, such as name and address, with third-party marketing concerns. While the Company cannot control the practices of our advertisers and third-party marketers, we endeavor at all times to do business with reputable partners who also follow a best practices model regarding your privacy.

All information provided to the Company by the users of this site may be used to support our suppression, validation and enhancement services to other marketing companies, advertising agencies, compilers and data companies.

Express Consent To Receive Phone Calls and Messages

By subscribing, such act constitutes your express written consent to be contacted by us via live telephone or prerecorded telephone message for purposes of the Amended Telemarketing Sales Rule (16 CFR §310 et seq.), and the Electronic Signatures in Global and National Commerce Act (15 USC §96), as amended from time to time. The calls you are agreeing to receive describe goods and services offered by third parties, and any good or services described in the call are not sold by or through us.

To unsubscribe: You may cancel your subscription and revoke your consent to receive calls at any time by utilizing the opt-out procedure included in any message your receive. We may take a reasonable period of time to respond to any request to opt out or cancel or modify a subscription. If you request the cancellation or modification of your subscription, such information may be retained for a period of time in our backup system as a precaution against system failures. Some information may be retained for longer periods as required by law, contract and auditing requirements.

Unsubscribe Policy

Users at any time may unsubscribe to our electronic mailings by following the instructions that we include at the end of every mailing.

Your Acceptance Of These Terms

This Privacy Policy applies to consumers that have signed up on the RecipeMom.com website and/or have submitted an email address through our affiliate network program and other co-marketing partnerships to promote our site. We reserve the right, at our discretion, to change, modify, add and/or remove portions of this Privacy Policy at any time. If our information practices change at some time in the future we will post these policy changes to our Web site to notify you. Please check this page periodically for changes. Your continued use of the Site following the posting of changes to this Privacy Policy will mean that you accept these changes.

Other Websites

The Site may contain links to other third-party owned and/or operated websites. The Company is not responsible for the privacy practices or the content of such websites. In some cases, you may be able to make a purchase through on of their third-party websites. In these instances, you may be required to provide certain information, such as a credit card number, to register or complete a transaction at such website. These third-party websites have separate privacy and data collection practices and the Company has no responsibility or liability relating to them.

Minors

We do not knowingly collect information from minor under eighteen (18) years of age. No information should be submitted to, or posted at, the Site by individuals under eighteen (18) years of age. We encourage parents and guardians to spend time online with their children and to participate and monitor the interactive activities of their children.

General Security Policy

The Company endeavors at all times to meet and exceed standards of online privacy protection. When you submit information, your information is protected both on-line and off-line in accordance with applicable laws and industry standards. For example, without limitation, the company uses full-time Network Administrators, SSL servers and firewalls to protect the confidentiality of the information you provide. While we strive to protect your information, we cannot ensure or warrant the security of any information that you transmit to us. You submit personal information to us at your own risk. We will take reasonable measures that we believe are appropriate to protect your information from loss, misuse, alteration or destruction, and, where possible, will ask that any third parties to whom we may transfer your information take comparable steps to protect that security.